Ladan Lifeoil

New Product 360° Launch Campaign “Boost Immunity with every meal!” The launch project for Ladan’s new product, “Lifeoil” was developed based on the unique features of this oil. The inclusion of vitamins E and D, along with antioxidants in the new formulation, positioned Lifeoil as a distinctive and noteworthy choice among similar products. Builing on […]

Damnoosh-E-Shab

Short and Friendly Conversations With Advertising and Design Professionals on the Occasion of WorldDesign Day 2020. “Night Tea” was chosen as the name of this event — inspired by the Persian term “Damnoosh-E- Shab,” which refers to a comforting herbal drink often enjoyed in the evening. The name evokes the feeling of sitting down with […]

ZEEEN

Artistically From Iran Masion & Objet PARIS Design draws from its roots to rise higher. At the crossroads of raw material contemporary from, a quit strength emerges. Maison & objet highlights a living design: where every piece carries the important of a story in the marketing. Date: October 2018 to January 2019 Location: Iran / […]

Nido Promotion Package

Back to School Interactive Illustrations In September 2018, during the back-to-school season, the Nido brand decided to create limited edition lables for this occasion, a campaign executed by the CBA agency. Through David Shaw, an old friend and the creative director of the project, I was brought on board to handle the illustrations and label […]

CWCN Promotion

Choose Wellness, Choose Nestlé, Brands Promotion Eat Healthier/ Move More/ Live Better The project “Choose Wellness, Choose Nestlé” was executed in December 2017 with the aim of promoting multiple Nestlé brands while emphasizing their role in healthy nutrition. Pure Life, Nankid, Nesquik, Coffee-Mate, Nescafé, and Fitness participated in this promotion. Date: December 2017 Location: Iran […]

Danette Campaigns

Fall Campaign and Blueberry Flavor Launch Date: September 2017 Location: Iran / Tehran Client: Danette Iran Agency: Daarvag International Creative Director: Babak Madandar Art Director: Sogol Majidi Graphic Designer: Sogol Majidi Illustrator: Mehdi Moayedpour Copywriter: Payam Behtash Danette Autumn Campaign The first month of autumn (Mehr) in Persian means love and affection. Based on this, for […]

Nestlé Brands POS Campaign

Promotional POS Campaign Simultaneously executed for Nestlé brands [Red Mug+Coffee Mate/ Nestlé Fitness/ Nesquik/ Nescafé Cappuccino/ Nescafé 3 in 1] across all over Iran. From September to December 2016, Nestlé in Iran launched an in-store advertising campaign for a large number of its brands. In this campaign, discounts ranging from 10% to 15% were offered […]

Nestlé Wellness

150 Years of good food, good life Nestlé 150th anniversary / Choose Nestlé , Choose Wellness In 2016, on the occasion of its 150th anniversary, Nestlé launched a fully integrated and globally coordinated campaign titled “Celebrate 150 Years of Wellness.” The campaign was built around three central pillars — Eat Healthier, Move More, Live Better […]

A cup of Cappuccino,
A cup of idea

Nestlé Cappuccino Contest In the summer of 2015, Nescafé Cappuccino launched an innovative promotional campaign with the tagline “A cup of cappuccino, a cup of idea!”. The activation was designed to connect with young audiences in a cultural district of Tehran, engaging students from several universities, including art faculties. Concept & Execution Participants were invited […]

Unilever IdeaTrophy

Be Amongst Galaxy of Sparkle Brands Unilever IdeaTrophy is an educational and innovation challenge created to engage university students and help them experience real business and marketing practices.The competition aims to develop creative thinking, leadership and problem-solving skills, connecting academic knowledge with real industry challenges.Participants work in teams to design strategic and marketing solutions for […]