Ladan Lifeoil

New product 360° Launch campaign “Boost Immunity with every meal!” The launch project for Ladan’s new product, “Lifeoil” was developed based on the unique features of this oil. The inclusion of vitamins E and D, along with antioxidants in the new formulation, positioned Lifeoil as a distinctive and noteworthy choice among similar products. Builing on […]

Julius Meinl Coffee

Agrofood Fair 2007 Tehran International Exhibition Center All about Austria Founded in 1862, Julius meinl is one of the oldest coffee roasters in the world and an iconic Vienna coffee house brand. Juilius meinl is known for a high-quality coffees, delicious teas and providing professional coffee machines and other equipment and accessories. Agrofood known as […]

Danette Campaigns

Fall Campaign and Blueberry Flavor Launch Project Date: September 2017 Client: Danette Iran Agency: Daarvag International Creative Director: Babak Madandar Art Direction & Design: Sogol Majidi Illustration: Mehdi Moayedpour Copywriting: Payam Behtash Discipline: Advertising Danette Autumn Campaign The first month of autumn (Mehr) in Persian means love and affection. Based on this, for Danette’s autumn […]

Unilever IdeaTrophy

Be Amongst Galaxy of Sparkle Brands Unilever IdeaTrophy is an educational and innovation challenge created to engage university students and help them experience real business and marketing practices.The competition aims to develop creative thinking, leadership and problem-solving skills, connecting academic knowledge with real industry challenges.Participants work in teams to design strategic and marketing solutions for […]

Night Tea /
Damnoosh-E-Shab

Short and Friendly Conversations With Advertising and Design Professionals on the Occasion of WorldDesign Day 2020. “Night Tea” was chosen as the name of this event — inspired by the Persian term “Damnoosh-E- Shab,” which refers to a comforting herbal drink often enjoyed in the evening.The name evokes the feeling of sitting down with a […]

Nido Promotion Package

Back to School Interactive Illustrations In September 2018, during the back-to-school season, the Nido brand decided to create limited edition lables for this occasion, a campaign executed by the CBA agency.Through David Shaw, an old friend and the creative director of the project, I was brought on board to handle the illustrations and label design […]

Nestlé Cappuccino Contest

A Cup of Cappuccino, A Cup of Idea!   In the summer of 2015, Nescafé Cappuccino launched an innovative promotional campaign with the tagline “A cup of cappuccino, a cup of idea!”.The activation was designed to connect with young audiences in a cultural district of Tehran, engaging students from several universities, including art faculties. Concept […]

Nestlé Wellness

nestle wellness 150th anniversary project feature image

150 Years of good food, good life Nestlé 150th anniversary / Choose Nestlé , Choose Wellness   In 2016, on the occasion of its 150th anniversary, Nestlé launched a fully integrated and globally coordinated campaign titled “Celebrate 150 Years of Wellness.” The campaign was built around three central pillars — Eat Healthier, Move More, Live […]