Night Tea /
Damnoosh-E-Shab

Short and Friendly Conversations With Advertising and Design Professionals on the Occasion of WorldDesign Day 2020.

“Night Tea” was chosen as the name of this event — inspired by the Persian term “Damnoosh-E- Shab,” which refers to a comforting herbal drink often enjoyed in the evening.
The name evokes the feeling of sitting down with a warm cup of tea, ready to listen to friendly and inspiring conversations about design.

Project Date: May 2020

Location: Iran / Tehran

Designed For: Iranian graphic designers society [IGDS]

Naming, Logo & Visual Identity Design: Sogol Majidi

Discipline: Advertising

Online Event

The event took place online, in (Live) format on Instagram on the occasion of World Design Day and featured short, casual, yet insightful talks with professionals from the fields of advertising and design.

Colors

For the visual identity, I used the official ICo-D World Design Day color palette to create a cohesive and unified image that echoed the global celebration.

Content Type

To promote the event, I designed and published a series of digital content assets, including social media posts, stories, and live session announcements, to bring the experience closer to the audience.

Informative Content