Persia Sign
PERSIA SIGN Visual Identity
Parts and complementary products
In October 2020, at the request of Persia Sign Company, which is responsible for the parts supply and support division of Persia Khodro, a decision was made to develop and design its visual identity across packaging, staff uniforms, stationaries and other touch points.
Project Date: October 2020
Location: Iran / Tehran
Client: Persia Sign
Creative Director: Babak Madandar
Art Direction & Design: Sogol Majidi
Discipline: Branding
In this project, my goal was to remain faithful to the corporate colors (blue, gray and subtle touches of orange) and to the lines inspired by the front headlight of BMW, which had already been reflected in Persia Khodro logo.
Corporate Uniforms
Warm & Cold Seasons
Stationaries
Letterheads, Envelopes & Stamps
The result was a cohesive and unified identity that, while presenting Persia Sign’s visual image, placed a strong emphasis on the authenticity and professionalism of the brand.
The main focus was on achieving consistency and industrial-automative atmosphere for the brand, accomplished through the use of specific design details.
